Career Choices Essay Example for Free

Career Choices Essay Introduction Making the perfect career choice is a lifetime decision that will have a lasting impression on your life and the life of your future family. As we all grow up in life we hear from our parents and mentor’s that if you decide to choose a career that you dislike, you can spend a life time living a miserable lifestyle and your career will have a short life span. In vice-versa, if you find something that you love to do in life and you are  able to make that into a long lasting career. It will seem like you have never worked one day in your life. Throughout time, many working class individuals have chosen to pursue educations in careers that will lead to a future living a stable lifestyle but it is not what their true passions are in life. So they are stuck doing something that they hate in life just because they have to work in order to provide a sufficient lifestyle for themselves and family. Another critical aspect that you must take into consideration when making a career choice is to make a valid consideration on whether you can grow inside of the career decision you make or will you remain static performing one position for the rest of your life. The reason why a lot of individuals choose to go to college is because they are stuck in a dead end job that has no momentum to further gain a promotion or advance in pay. In my opinion, entrepreneurship should be every individual’s long term goal in life. The ultimate decision making factor in choosing a career and working for a prominent company is to get the working experience making mistakes under another companies supervision, so when you begin to start your own company you will already have the experience to make smart business decisions and know how to make your company prosperous. Even though there are a lot of great career choices out there in the world, I believe that a career in either health and wellness or software engineering would be the best fit for me because they will give me the opportunity to grow, both fields are very challenging, and they both will give me the opportunity to prosper and own a private company. 1 The Importance of Having A Software Engineering Technical Career Since the late 1940’s the software engineering field has been growing rapidly as a challenging and profound profession for a lot of software students that would like to inquire skills that helps to maximize the quality and create database software. Since this time excellent software programmers have found ways to improve these components by increasing their speed, security, usability, cost, testability, size, readability, and stability. Engineers have developed business software that have changed the world and has adapted this same concept onto many home computers so consumers can have the same usability as larger corporations from the comfort of their own laptop computer. Computer innovation has evolved greatly since the 1940’s with higher advanced platforms that are able to integrate businesses with consumers easier, through the invention of the World Wide Web. Laptop computers along with tablets have created an easier and more efficient way to access the internet with access to public networks that can be routed from any major hotel or fast food restaurant, and mobile phone technology that has been designed by Mac and Android allow consumers to stay connected to the world from the comfort of a palm sized device. It takes a very talented array of programmers to design these devices and with the world of technology at the forefront of driving innovation; this career field is here to stay. With stability also come growth and business opportunities for talented engineers to step up and continue driving this career field to unknown places. Opportunity For Growth Recently CNN money came out with an article titled â€Å"Best Jobs in America† which had a detailed listing of the top 100 careers in America with great pay and growth potential. It was not a surprise to see software architects at the top of the list at number 1 with a 10 year job growth forecast of 34% beating out other leading career opportunities such as physician assistants coming in at number 2, and management consultant coming in at number 3. CNN has stated, 2 â€Å"Like architects who design buildings, they create the blueprints for software engineers to follow and pitch in with programming too. Plus, architects are often called on to work with customers and product managers, and they serve as a link between a companys tech and business staffs† (CNN Money, 2010). Making this a well-diversified career field where you get the opportunity to work inside a comfortable office setting but also visit customers at their facilities and help out with customer service issues at remote locations. Along with the exceptional growth potential this career path shares, it also can create amazing entry level financial stability as well as stated in figure 1 below: 10th%| 25th%| 75th%| 90th%| As you advance your experience and expertise in the software engineering career field, programmers have the option to choose a specific craft such as a technical support engineer, C++ software engineer, or lead software engineer where your average annual income can range from $63,000 upwards to $120,000 a year easily based on an individual’s knowledge. The Challenge Even though ultimate career stability along with a great compensation plan and benefits sounds great from the outside looking in we must also understand that with great opportunities also comes a great challenge. Programming in laments terms can be contributed to learning a second language such as 3 Spanish. It takes a lot of dedicated time to perfecting this skill along with training. Depending on your decided expertise there may be a ton of syntax and logical instructions that you have to learn in order to program effectively and unfortunately most of this time is spent outside a classroom or job setting really learning the craft at home on an individual’s personal time. But in a more positive perspective a lot of these languages such as Java, C#, and Visual Basic derive from the parent language of C++ so if you are able to get a great concept for this computing language the others will come fairly efficient for beginning programmers. Another positive aspect to this career field is since there are such high demands for these positions a lot of companies offer entry level programming positions offered to developers that have no experience so this will give individuals the opportunity to work under mid and senior level technicians to learn the ropes. A lot of individuals stray away from challenge, growth, and hard work but this is a career field that awards individuals for hard work, and gives techs the opportunity to learn a new aspect of the business every single day which makes this career field interesting. Below in figure 2 is a progression  chart that shows the career path a software engineer should take in order to become great at their craft and make a nice 6 figure income. Progression chart| A career progression chart generally resembles the one below. It may vary from company to company. | Role| Years of experience| Trainee software engineer| 0-1| Software engineer| 1-2| Senior software engineer| 2-4| System analyst| 3-5| Project leader| 5-8| Figure 2 ExpressComputerOnline.Com career roadmap for software engineers 4 Building A Business One could only imagine that one day a company that was started in your parents garage would evolve and become a multi-billion dollar company that has millions of dedicated customers, and releases innovative products that changes the world every year. Well this is not a dream anymore; it has actually been a reality for major companies such as Google, Apple, and Macintosh which have all started out of garages. The biggest disadvantage the many software developers face when building their own business is they do not have a lot of business experience, but with help from outsourcing agencies such as fog creek which specializes in the development and startup of technology companies they state that â€Å"if you have an innovative product that can compete for market share versus other companies all you have to do is market, sale, price, and hire exceptionally well† (Fog Creek Software, 2011). Which is not an easy process but if you are able to do it effectively your business will have a fair chance of competing in a vastly competitive marketplace. How A Health And Wellness Career Will Create A Great Business Career Individual health and wellness have been in the forefront of the world for many decades now being led by activist groups and government agencies  initiating â€Å"Go Green† marketing campaigns and household tax credits for individuals and homeowners who convert their lifestyles to a more healthy and energy efficient environment. CNN states that health and wellness physicians â€Å"Perform routine care such as physicals and tests, counseling patients, and even prescribing medication, all under a doctors supervision. Todays doctor shortage will only worsen as boomers age and health care reform brings more patients into the system, creating a huge need for this field† (CNN Money, 2010). 5 So even with an aging population this will continue to be a career path that will always be in high demand. Opportunity For Growth On the CNN money web article that was published earlier in the year physician’s assistants that also are in health and wellness practices partake in the number 2 position with a 39% 10 year annual growth forecast. Even though going green and living health is not new in the minds of many Americans a lot of individuals have not accepted the lifestyle thus living in an unhealthy environment. Statistics have shown that just in woman alone â€Å"Recent national data show that 82.1 percent of Black women and 75.7 percent of Hispanic women are overweight or obese compared to 59.5 percent of White women (Ogden, 2012).† This shows that there is still a lot of room for growth in this industry and still barriers to break down before this money making opportunity really explodes. In college classrooms instructors have put a major emphasis on students teaching their patients how their living environments vastly effect there personal health and living an unhealthy personal lifestyle will have a vastly negative effect on their health. With more educators out there pushing the idea and government agencies pushing the effort there is a ton of room for growth in this industry. Health and wellness physicians make a pretty comfortable lifestyle as represented below in figure 3, and it is also pretty fulfilling knowing that you are changing individual lives by helping them improve their health. The Challenge With any career field that is rewarding and has a tremendous opportunity for growth there are some challenges and risk that must be taken into consideration. Just like with the software engineering career path there is a journey that needs to be taken before you have the appropriate authority to recommend patients for certain treatments and products. There was an article posted in the New England Journal by Michael Porter which makes an argument that states, â€Å"By shifting our focus on value, simply defined as quality divided by cost, we can lower costs and improve quality (Porter, 2011)†. So in order to make this a rewarding career path, consumers would have to switch their focus as well which makes this a difficult path to choose. Education will not be a hard factor to fulfill because there are tons of institutions that offer individuals certification opportunities and there was an article on livestrong.com that supports health and wellness professionals that states, â€Å"If you have a passion for health and wellness, sharing your interest can enrich the lives of others as well. College majors in kinesiology or exercise science can teach skills for exercise and wellness careers but may not be required to obtain certifications (Case, 2011).† 7 Building A Business Building a Health and Wellness Company may not be easy but if we are able to get it off the ground and running it does offer a tremendous reward and fulfillment knowing that you are offering individuals great products and services that will change their lives by allowing them to live a healthier fulfilling lifestyle. There are even lots of companies out there in the market today which assist business minded individuals such as Melaleuca in helping individuals start their own health and wellness companies. They provide products along with customer service to those who are small companies and need outsourcing to get started. This helps break down a lot of barriers and makes the transition into entrepreneurship a lot easier. Conclusion Developing a career in software engineering or health and wellness can be very growth orientated, lucrative, and rewarding careers that both give back to the community. Even though there are a lot of great career choices out there in the world, I believe that a career in either health and wellness or software engineering would be the best fit for me because they will give me the opportunity to grow, both fields are very challenging, and they both will give me the opportunity to prosper and own a private company. I was always told in my life that as you begin to mature in life an individual should always have three forms of income coming in which first is a primary income which results from a regular steady job. The second is an alternate income which may result from a part time job or secondary business. While the last form of revenue may result from investing or savings income. My final career choice decision is to pursue software engineering as my primary income since I have dedicated so much time and effort towards learning the craft, and pursuing my bachelor’s degree in Computer Information Systems will help me get a great entry level position with a great starting pay. Plus I have a passion for innovation and enjoy the challenge of learning something new every day. Second, I also have a passion for helping others and with the sales background that I currently have it would be an excellent opportunity for me to build a business starting a secondary health and wellness company selling health certified products to homeowners that wish to live a healthy and clean lifestyle. References Case, H. (2011, June 14). Exercise wellness careers. Retrieved from http://www.livestrong.com/article/325785-exercise-wellness-careers/ CNN Money. (2010). Best jobs in America. Retrieved from http://money.cnn.com/magazines/moneymag/bestjobs/2010/snapshots/1.html CNN Money. (2010). Best jobs in America. Retrieved from http://money.cnn.com/magazines/moneymag/bestjobs/2010/snapshots/2.html Fog Creek Software. (2011, June 12). Building great software companies. Retrieved from http://www.fogcreek.com/guide/ Ogden, C. (2012, January 10). Overweight and obesity in the u.s. Retrieved from http://frac.org/initiatives/hunger-and-obesity/obesity-in-the-us/ Porter, M. (2011, March 6). The value proposition for health care. Retrieved from http://cfplt.com/the-value-proposition-for-healthcare-a-challenge-for-physician-leadership/

A brief History about football Essay Example for Free

A brief History about football Essay Argyle has 69 sponsors this season that all helps the club in one way or another by sponsoring them money witch helps the everyday running of the club from security to help pay the team wages and transport to away games and keeping home park looking clean and tidy. scale and econmic importance Plymouth Argyle is of a great econmic importance to the city of Plymouth, the scale of with is involving people with jobs locally within the club to helping company sponsors like ginsters who takes on more staff as need to keep up with demans and getting their lines of food to the ground on time. There is many people that benifit from the club like on match days there is over fifty security staff working keeping everyone safe,also catering staff selling the drinks and food threw out the game and staff taking tickets and money on the turnstiles leading up to the game. When the football season starts Plymouyh Argyle helps bring money into Plymouth and everyone locally benifits from this as every home game, home and away fans travel to Plymouth some spending the nite or more others just spending the day in Plymouth but during the duration of their visit they will spend money in our shops,pubs,clubs,food outlets and other places. Role of education in the sport Plymouth Argyle play a big role locally to show people from all walks of life that there is plenty of jobs at a football club even if u cant play football, from being a cleaner or doing ground maintenance all the way up to being a member on the board. there are plenty of opportunies of all different kinds of jobs that may interest people to getting involved with there local team. Plymouth Argyle runs many different kinds of clubs to educate people with day to day running that happens at the club. They ran a programme last year called kick off that helped people get back on track in life and do good and give a little back to the community. During this programme they taught them basic computer skills, built their confidence up and taught them other skills that may help them get a job in the future and keep out of trouble and not go back to old addictions. Plymouth Argyle also educates children and adults on why they should keep to a healthy diet and the positives they will get from it, and why junk food is no good for them in many ways. Influence from media and sponsorship P1. 5. There is lots of influence from media to do with Plymouth Argyle. It can be good our bad for the club or the person or players involved, for example our local newspaper the herald does a write up about the club and how they did or whats going on. It can be good to attracts people to come watch the teams next home game when the team is doing good or they have signed new players but it also has its down side when the team is not doing as good as expected and negative things are put in the paper or they get on at one player. Plymouth argyle has there own website run by the fans for the fans where they can get all the latest gossip speak to other people online watch clips of the latest games and managers comments on how the team preformed last. This site is also first to get any breaking news to do with Plymouth argyle. Televised games has a big influence on the income profit for the club each season so the better the team does in the cup and the league the more chance there is to be televised by either sky sports or bbc what pays for the rights to televise the teams and helps both teams that our playing out and they get better national publicity and also get paid for there team being televised. Plymouth Argyle has over 70 sponsors this season including coca cola who sponsors the league that Argyle plays in. The money that the sponsors pay to sponsors Plymouth Argyle gets used in many different ways from helping with the everyday running of the club to team transport, players wages, ground maintenance, and better facilities within the club for the fans and the players. The sponsors get a board around the ground advertising there company and some times get a mention at half time and some times get a few free tickets to a selected home game. p3. Employment Plymouth Argyle has many people employed behind the scenes that helps keep the club day to day running run smoothly. There is over 70 members of staff that do there part thought-out the week without including the squad of players and the extra staff that is needed for the home games like security, police, catering staff and turnstile staff. Here our a few of the names and the job that they do for Plymouth argyle football club. Paul Stapleton who is the chairman, Robert Dennerly who is the vice chairman, Tony Wrathall Phill Gill who are directors, Michael Dunford who is chief executive, Ian Holloway who is team manager. All these People and many more play important roles within Plymouth Argyle football club. Without each Person playing there role then the club would not run smoothly and would struggle. p. 3. 4 Level of participants Plymouth Argyle play there football in the second tier of English football know now as the coca cola championship, it use to be known as the first division until coca cola sponsored the old division one ,two and three changing the name of all three leagues. Plymouth Argyle is a well established team within the championship with this being there third season and been playing there football in the coca cola championship since it changed its name from division 1. Plymouth Argyles best position in the league and in the clubs history was last year where they ended up finishing 11th in the table. Financial turnover of the club. Here below is a table showing how the club as developed financially since 1994, and how the club itself as made a high percentage in profits and is still climbing. (www. footballeconomy. com/stats2/eng_plymouth. htm)

The Cuban Missile Crisis

The Cuban Missile Crisis The Cuban missile crisis began on 14 October, 1962 when an American U-2 spy plane discovered that Premier Nikita Khrushchev of the Soviet Union was attempting to install intermediate-range nuclear-outfitted ballistic missiles in Cuba.  [1]  These warheads would have the capacity to destroy a large portion of the United States and therefore posed an enormous threat. When confronted by this immense threat that could presage nuclear war, the American government was forced to take action in order to diffuse the situation. The complexities of this type of decision-making are intricate, yet explainable and fundamentally predictable thanks to modern methods of analysis. As John F. Kennedy phrased it, The essence of ultimate decision remains impenetrable to the observer-often, indeed, to the decider himselfà ¢Ã¢â€š ¬Ã‚ ¦. There will always be the dark and tangled stretches in the decision-making process-mysterious even to those who may be most intimately involved.  [2]  I would like to unravel the dark and tangled stretches in this process by using game theory to retrodict, or make past predictions of, the different leaders choices throughout the thirteen day span of the Cuban missile crisis. Game Theory Basics When examined through the perspective of the Rational Actor Model, this situation introduces an obvious dilemma. Within this model, governments are treated as the primary actors. The government examines a set of goals, evaluates them according to their utility, then selects the one that has the highest payoff. In this instance, the United States was involved in a nuclear standoff with the Soviet Union. In the time of this imminent threat of mutually assured destruction, the correct action needed to be taken as millions of lives were at stake. Game theory is a branch of analytical mathematics utilized in social science to attempt to mathematically calculate decision-making in strategic situations in which an individuals success in making choices is dependent upon the choices of others.  [3]  It applies to situations (games) where there are two or more parties (called players) each attempting to choose between two or more ways of acting (called strategies). The possible outcomes of a particular game depend on the choices made by all players, and they can be ranked in order of preference by each player. In regards to two-person, two-strategy games, as the Cuban missile crisis resembled, there are combinations of strategies for the players that are more or less stable. This occurs when neither player by departing from its strategy can do any better in the outcome. When both players use these strategies simultaneously, the outcome is known as a Nash equilibrium, named after esteemed game theorist John Nash. A Nash equilibrium does not necessarily produce optimum outcomes for one or both players though. Instead, it can be viewed more as an optimal middle ground in which both players are spared from suffering the worst possible outcome. A Nash equilibrium is essentially what was reached during the Cuban missile crisis. Chicken Game Model In game theory, Chicken is the typical game used to model conflicts in which the players are on a deadly collision course. The game borrowed its namesake from hot rod movies made famous in the 1950s.  [4]  In these movies, the players are two hot rodders and the game is one in which they drive their cars directly at one another, risking a head on collision. If one of them turns away at the last minute, he or she is said to have chickened out and is deemed the loser. However, if neither player decides to turn away, both are vulnerable to losing much more, since it is obvious that they will either be killed or seriously injured in the event of a wreck. In the last possibility of outcomes, if both players decide to turn away, neither gains nor loses anything. The payoffs of Chicken can be explained by this basic diagram: Basic Chicken John go straight turn away Mark go straight -10, -10 5, -5 turn away -5, 5 0, 0 *Matrix format  [5]   This matrix shows that this theoretical game has two Nash equilibria, (5,-5) and (-5,5), one where one hot rodder turns away and the other goes straight and vice versa. However, since there are two Nash equilibria and no predefined Schelling point, which is a solution that a player will tend to use in the absence of communication or substantial knowledge because it seems instinctive, or relevant to them,  [6]  there is no indication of which outcome is more likely. This poses a problem for the hot rodders as well as an equivocation for the game theorist since there is the ever present danger of both players falling into the mutual disaster of a collision. When aligned to the Cuban missile crisis, this mutual disaster is the mutually assured destruction of nuclear war. Application of the Chicken Game Model Thus unfolds a classic game of chicken with the United States behind one wheel, facing off with the Soviet Union behind the other. Before evaluating the end results of the game, however, it is important to first examine the formulation of strategies. Abiding by the theory of moves, it is of the highest importance to anticipate, whilst concurrently trying to condition, the outcomes and consequences of any major decision or choice of action. Therefore, when deciding on a strategy to employ, each alternative must be weighed and projected completely through its causal fallout. This was the most critical aspect of the game for the Kennedy administration. As Defense Secretary McNamara explained about the situation, Its not a military problem that were facing. Its a political problem. Its a problem of holding the Alliance together. Its a problem of properly conditioning Khrushchev for our future moves.  [7]  It cannot be said whether he was directly referencing game theory with this sta tement, but the implications are fitting in the application of such concepts. Many members of the administration and military leaders felt as though their hands were up in the air, or tied behind their backs, because no one was confident enough to make a final decision under these tense and potentially tragic conditions. The wrong decision could have led to the end of the United States of America. Even so, the urgency of the situation made it necessary for the right decision to be made immediately. Ultimately, every minute wasted was a minute longer the Soviets had to make the ballistic missiles operable in Cuba, therefore time and decision were of the essence. Group Decision-making and EXCOMM Group decision is a trustworthy way to make choices because of the benefits the approach produces, as long as social phenomena such as groupthink are avoided. The cooperative planning done by the Executive Committee including Secretary of State Dean Rusk, Attorney General Robert F. Kennedy, John McNamara, Director of Central Intelligence John McCone and the other cabinet members ensured multilateral examination of the situation, fuller consideration of the entire spectrum of relevant points of interest, more ingenuity in the formulation of options and a greater overall sense of awareness and knowledge about the issue. This interplay of a multitude of expertise made an optimum decision likely. Furthermore, group interaction was the most logical approach when considering the negative effects preempted by a solo decision of President Kennedy. Miles Law states that where you stand depends on where you sit.  [8]  Specifically in this case, ones stance on an issue is significantly affected by their role in the government and where they fall into the operational chain of command. A cooperative decision minimized the role interference that could bias the plan of action. Possible Courses of Action After days of deliberation, Kennedy and his advisers came up with six possible options. These options were as follows: 1) Do nothing. Although an option, this course of inaction was not even considered as President Kennedy was sure the domestic fallout would be that of intolerance. 2) Impose diplomatic pressures and negotiate with Khrushchev at a summit. This option was also not popular because it implied that American concessions would be made and President Kennedy was unwilling to show this flexibility out of fear that it would be conveyed as vulnerability. 3) Make a secret appeal to Castro and split Cuba from its ties with the Soviet Union. 4) Send troops to Cuba for a ground invasion. 5) Deploy an air strike on the island in order to destroy the missiles and scare the Soviets of Cuba falling to US control. 6) Implement a blockade of Cuba to keep weapons away. However, whichever method picked had to be carried out without sparking a Soviet reprisal on Berlin.  [9]   After further deliberations, these options were narrowed down to two possible courses of action. Either a naval blockade to prevent the shipment of more missiles or a surgical air strike to destroy existing missiles would be implemented. In response, the Soviets could ultimately only choose between two strategies; either withdraw or maintain the missiles in Cuba. Specifically though, the blockade forced Khrushchev to choose among three immediate alternatives: 1) avoid a showdown by keeping Soviet vessels out of the area 2) submit to the blockade by permitting ships to be stopped and searched and 3) provoke the United States to a first use of force by defying the blockade. The game outcomes look more like this diagram: Applied Chicken Soviet Union withdraw (W) maintain (M) United States blockade (B) 3, 3 2, 4 air strike (A) 4, 2 1, 1 Together these strategies comprise the array of options the players have to choose from. When paired, they result in four possible outcomes, which the players are assumed to rank from one to four, with one being the worst, or least beneficial, and four being the best or most profitable outcome. The first number in the ordered pairs for each outcome is the payoff to the row player (United States), and the second number the payoff to the column player (Soviet Union). It is important to remember though that these rankings of the payoffs are only ordinal, meaning they only rank from best to worst, not incorporating the extent or degree to which a player prefers one outcome to another. Analysis of Applied Chicken Game Model Needless to say, this matrix of strategic choices and payoffs only provides an elementary depiction of the crisis as it unfolded over the thirteen day period. It must be acknowledged that both players considered more than merely the options listed, as well as modifications and augmentations of each. For example, the Soviets demanded the withdrawal of American missiles from Turkey as a quid pro quo  [10]  for withdrawal of their own missiles from Cuba.  [11]  The United States blatantly ignored this request. Even so, it is common belief that the superpowers were indeed on a collision course during the Cuban missile crisis and therefore the Chicken model is appropriate. Alternatively, neither side was forthcoming in undertaking any irreversible action, such as one of the drivers might do in Chicken by allowing the other driver to see him boldly breaking off the steering wheel of his car and coincidentally eliminating the option of maneuvering to avoid collision. It is here that the Chicken game leaves voids in application to the crisis. It can be said that the United States ultimately won by forcing the U.S.S.R. to withdraw their missiles. Per contra, Premier Khrushchev was granted a promise that the U.S. would not invade Cuba. This dual-reward represents a result that is basically a compromise- which does not coincide with game theorys prediction for a game of Chicken. The strategies the compromise consists of do not form any Nash equilibriums. To analyze this, assume that gameplay is at the compromise (3,3) position where the U.S. blockades Cuba and the Soviet Union withdraws its missiles. This outcome is not stable because both players have incentives to deviate to more aggressive strategies. If the U.S.S.R. was to defect by maintaining their missiles, gameplay would shift to (2,4) granting the Soviets a payoff of four. The same, but reverse, would happen if the U.S. decided to change their strategy to an air strike. This symmetry in the table of payoffs presents a recurring problem in interpreting results of a Chicken game- there is more than one equilibrium outcome.  [12]  Furthermore, if the players arrive at the mutually worst (1,1) outcome of nuclear war, both would have undoubtful incentive to move away from it, which makes the strategies associated with (1,1) just like those with (3,3); unstable. Shortfalls of the Chicken Game Model As shown, using Chicken to try to wholly model the Cuban missile crisis is flawed not only because of the instability of the outcomes but also because of the parameters. As it happened, the two superpowers did not select their strategies independently of each other, nor simultaneously as assumed in the Chicken game. The Soviet Union chose their actions in response to the already implemented U.S. quarantine. Additionally, the fact that the United States held the air strike option in reserve in case circumstances necessitated escalation of action shows that the first decision was not considered final, and the U.S. felt they still had strategic options open even after imposing the blockade. Consequently, the Cuban missile crisis can be more appropriately modeled as a game of sequential bargaining where neither player makes a terminal decision, but rather considers different alternatives, and reserves the absolutes in case the opponent should fail to act acceptably. Before the crisis, the Soviets felt they needed to advance their global strategic position, even though they feared that the U.S. might invade Cuba. Khrushchev decided that positioning the missiles was worth that risk. He and his staff rationalized that the Americans if confronted with this fait accompli, or an action that is completed before those affected by it are in a position to query or reverse it, would be deterred from invading Cuba and would not any other severe reprisals.  [13]  Even if they instigated a crisis, they did not see the probability of war being high and therefore they risked antagonizing the United States. Recourse Game Model and Application Accordingly, there is convincing evidence to believe that American policy makers did not see the conflict Chicken-like based on how they considered and ranked possible outcomes. The over-simplicity of using this model was alluded to by historian Philip Zelikow in his analysis of the audio tapes of dialogue within the EXCOMM meetings.  [14]  In order to more thoroughly explain the crisis, I will further apply game theory to the situation by creating a new, modified version of the Chicken game that I will call Recourse. This representation maintains the same strategies given in Chicken, but redistributes the rankings and interpretations of outcomes. These new classifications align more thouroughly with history than those of Chicken: Applied Recourse Soviet Union withdraw (W) maintain (M) United States blockade (B) 3, 3 1, 4 air strike (A) 2, 2 4, 1 In the game of Recourse, the possible outcomes are as follows: B/W: The choice of blockade by the United States and withdrawal by the Soviet Union remains the compromise for both players = (3,3). B/M: In the face of a U.S. blockade, Soviet maintenance of their missiles leads to a Soviet victory (its best outcome) and U.S. capitulation (its worst outcome) = (1,4). A/M: An air strike that destroys the missiles that the Soviets were maintaining is an honorable U.S. action (its best outcome) and thwarts the Soviets (their worst outcome) = (4,1). A/W: An air strike that destroys the missiles that the Soviets were withdrawing is a dishonorable U.S. action (its next-worst outcome) and thwarts the Soviets (their next-worst outcome) = (2,2). Although air strike trumps the Soviet Union at both outcomes (4,1) and (2,2), I view the (2,2) outcome as less harmful to the Soviets. This is because international opinion at the time would condemn an American air strike as an obtrusively offensive move and furthermore a dishonorable action of the United States, especially if there was clear evidence that the U.S.S.R. was in the process of withdrawing their missiles already. If no such evidence existed, however, air strike, possibly supplemented with a ground invasion, would be acceptable action to counter the Soviet missiles. Accuracy of the Recourse Game Model The statements of U.S. policy makers support Recourse. In responding to a letter from Khrushchev, President Kennedy said, If you would agree to remove these weapons systems from Cuba . . . we, on our part, would agree . . . (a) to remove promptly the quarantine measures now in effect and (b) to give assurances against an invasion of Cuba,  [15]  which is consistent with Recourse since (3,3) is preferred to (2,2) by the United States, whereas (4,2) is not preferred to (3,3) in Chicken. If the Soviets maintained their missiles, the United States preferred an air strike to the blockade. As Robert Kennedy, the Attorney General under his brother during the crisis, said, If they did not remove those bases, we would remove them,  [16]  which is consistent with Recourse, since the United States prefers (4,1) to (1,4) but not (1,1) to (2,4) in Chicken. Similarly, it is well known that several of President Kennedys advisers were reluctant to initiate an attack against Cuba without first exhausting less belligerent courses of action that could bring about the removal of the missiles with less risk and greater sensitivity to American ideals and values.  [17]  This is in accordance with the United States tendency to always act ethically and the governments perpetual sensitivity to the worlds perception of America. Pointedly, Robert Kennedy claimed that an immediate attack would be looked upon as a Pearl Harbor in reverse, and it would blacken the name of the United States in the pages of history,  [18]  which is again consistent with Recourse since the United States ranks A/W next worst (2), a dishonorable U.S. action, rather than best (4), a U.S. victory, in Chicken. Actual Gameplay As it happened, at 7:00pm on 22 October, 1962, President Kennedy publicly announced that the United States had discovered Soviet missiles in Cuba and decreed a strict quarantine on all offensive military equipment under shipment to Cuba. Additionally, he demanded that Chairman Khrushchev halt and eliminate this clandestine, reckless and provocative threat to world peace.  [19]  After the ships were deployed, all that was left to do was to await a response. Initially, on 24 October, as anticipated, Khrushchev responded defiantly, saying that he would instruct his ships to ignore the American blockade. However, the next morning, he reconciled and told Kennedy that he no longer wanted to exchange caustic remarks and was ready to resolve the crisis. Khrushchev offered his terms, Give us a pledge not to invade Cuba, and we will remove the missiles, proving that he was genuine when he professed that he was prepared to dismantle the missiles to make Cuba into a zone of peace.  [20]  The Soviet Union feared an American invasion of Cuba and saw the blockade as a heartening gesture that allowed concessions to be made without drastic loss. Essentially, the outcome of this game and the Cuban missile crisis in general can be assessed at 4:2 in favor of the United States. Although neither side literally gained any reward from the outcome, both avoided any significant loss. Since the United States made the initial offer and compelled the Soviet Union to make the next move, therefore inconveniencing Khrushchev into yielding to the conditions set forth by President Kennedy, America emerges as the winner of the game although the payoff was not maximized. Although Recourse creates a fitting model, this explanation of events is neither all-inclusive nor infallible. As with any theory, there are conditions that are assumed to, and must be, static that the reasoning is based upon. And in a dynamic world, these criteria are not always satisfied. There are a multitude of external factors that influence decision making, many of which will be discussed in the following sections as they pertain to the Cuban Missile Crisis and nuclear war in general. Specified Game Theory: Deterrence Theory Game theory can be applied in a more general sense to other primary aspects of nuclear war, the most prominent of them being mutually assured destruction and deterrence. The application of game theory to these concepts has resulted in the derivation of a number of consequential theories which ultimately resolve in the cost-benefit analysis that game theory focuses on. According to the official U.S. Department of Defense definition, Deterrence is a state of mind brought about by the existence of a credible threat of unacceptable counter action.  [21]  This definition captures the main premise for the United States historic reliance on deterrence; however, it does not encompass the entirety of deterrence theory. In general, deterrence is a complex term that universally means persuading an opponent that the costs and consequences of a specific action will outweigh and trump any potential benefits. The concept of persuading an adversary references the significant psychological aspect of deterrence, which is often an interplay of uncertain concessions and threats that may or may not be bluffs or true promises. More specifically, using the word potential when describing the anticipated benefits shows the future-oriented aspect of any deterrent threat, meaning there is the promise of a certain reaction only in response to the undesired decision of another actor (player).  [22]   Capability vs. Credibility According to accredited deterrence theorist Derek Smith, Underlying any deterrent threat are the closely intertwined concepts of capability and credibility.  [23]  The concept of capability is reasonably straightforward and readily quantifiable variable, based on each players arsenal and military forces that are available for use in any engagement; whereas, credibility is a much more complex and qualitative variable, which is defined mostly from the anticipated probability that all available forces will actually be utilized, making it trivial. To clarify, for example, a state may have a promising amassment of armed forces, but if the state is governed by domestic doctrine that forbids their use except for in strict cases of homeland defense, then any strategy or threat of external use of force as deterrence will lack credibility. The Psychology of Commitment Techniques In order to strengthen the perception of an actors resolve, a popular strategy is to use commitment techniques,  [24]  or techniques that increase the costs and losses involved in refusing or failing to act. An everyday example of this type of strategy is if someone tells all of their friends that they are quitting smoking for good. From thence on, their friends will act as a constant source of pressure for them to uphold the obligation (commitment) because they voiced it publicly, and will now be held accountable to it. For a better example, Smith illustrates the military image of burning bridges while in combat to make a retreat impossible, which is an unambiguous method for cementing ones resolve.  [25]   Similarly, in the words of Thomas Schelling, What we have to do is get ourselves into a position where we cannot fail to react as we said we would-where we just cannot help it-or where we would be obliged by some overwhelming cost of not reacting in the manner we had declared.  [26]  In order to illustrate this concept, Shelling makes reference to how, during the Cold War, the United States posted troops in Western Europe to act as a tripwire against Soviet aggression. This was an act that served to fortify resolve, and essentially the United States made the defense of Europe, and their overarching containment strategy a more absolute prospect by effectively eliminating the choice of retreat and abandonment.  [27]   The Paradox of Control and MAD The idea that a player denying himself options can be a productive or beneficial move appears counterintuitive at first. Schelling describes this phenomenon as a paradox that the power to constrain an adversary may depend on the power to bind oneself.  [28]  Reexamining a fundamental game of Chicken is a fitting way of clarifying what is meant by that. If the two drivers are about to start speeding towards each other, it would make an extreme statement if one of the drivers decided to break off his steering wheel and show the other driver. After this, the other driver would have no choice but to give up and turn his car or suffer the tragic collision. Making a bold statement like this can be a very effective way of determining resolve in situations where capability is lacking, however, the important thing to note is that it is always possible that both drivers could choose to make the same decision, which would create an even worse outcome than if the power position had been conceded at the end. The critical factor, then, is actually who is able to make the first move, thereby leaving the remaining with only one last clear chance to avoid catastrophe.  [29]  This catastrophe, in parallel to the Cuban Missile Crisis, is mutually assured destruction. Furthermore, in addition to committing oneself to a specific course of action, there is also the trivial strategy of issuing a threat that leaves something to chance, so that the end decision of whether or not to act is not completely controlled by the player that issued the threat.  [30]  This particular bargaining technique plays on the factor of risk-acceptance, assuming that the opposing side will choose to give in first. Consider the clichà © scenario of one person rocking a boat in order to extract concessions from the scared occupants. Schelling uses the term brinksmanship to describe this strategy, the choice of deliberately letting the situation get somewhat out of hand, just because its being out of hand may be intolerable to the other party and force his accommodation.  [31]  Going back to the Chicken scenario, this would be verisimilar to one of the drivers publicly consuming a large amount of alcohol or other psychoactive substance before stepping into the car, thus creating uncertainty in the other players mind that he would be able to avoid a collision even if he actually wanted to do so. This would likely influence the sober driver to concede unless he really wanted to collide, and thus the daredevil player who intoxicated himself indirectly forced the sober player to capitulate; effecting the outcome he desired by acting outside the bounds of rationality. Deterrence: Rationality of Irrationality In much of the widely accepted literature published on deterrence, this phenomenon is called the rationality of irrationality, since one player can draw coercive power from the prospect of being potentially undeterrable.  [32]  As stated, whilst this strategy is dominantly compelling, it still welcomes tragedy, i.e. mutually assured destruction, by undertaking irrationality even though the opponent could possibly do the same or is expecting rational behavior from the other actor involved in the crisis. Regardless, despite the strategies and techniques that play out systematically and predictably in game theory and in the aforementioned hypothetical examples, it is always important to remember that the concept of deterrence, and the use of deterrence as a strategy, are built on a foundati

George Washington Carver :: Essays Papers

George Washington Carver " 'It is not the style of clothes one wears, neither the kind of automobile one drives, nor the amount of money one has in the bank, that counts. These mean nothing. It is simply service that measures success.'-"-George Washington Carver. George Washington Carver paved the way for agriculturists to come. He always went for the best throughout his whole life. He didn't just keep the best for himself; he gave it away freely for the benefit of mankind. Not only did he achieve his goal as the world's greatest agriculturist, but also he achieved the equality and respect of all. George Washington Carver was born near Diamond Grove, Missouri in 1864. He was born on a farm owned by Moses and Susan Carver. He was born a sick, weak baby and was unable to work on the farm. His weak condition started when a raiding party kidnapped him with his mom. He was returned to the Carver's farm with whooping cough. His mother had disappeared and the identity of his father was unknown, so the Carver's were left to care for him and his brother James. Here on the farm is where George first fell in love with plants and Mother Nature. He had his own little garden in the nearby woods where he would talk to the plants. He soon earned the nickname, "The Plant Doctor," and was producing his own medicines right on the farm. George's formal education started when he was twelve. He had, however, tried to get into schools in the past but was denied on the basis of race. No black school was available locally so he was forced to move. He said "Good-bye" to his adopted parents, Susan and Moses, and headed to Newton County in southwest Missouri. Here is where the path of his education began. He studied in a one-room schoolhouse and worked on a farm to pay for it. He ended up, shortly after, moving with another family to Fort Scott in Kansas. In Kansas, he worked as a baker in a kitchen while he attended the High School. He paid for his schooling with the money he earned from winning bake-off contests. From there he moved all over bouncing from school to school. "College entrance was a struggle again because of racial barriers."2 At the age of thirty he gained acceptance to Simpson College in Indianola, Iowa.

Cheating :: essays research papers

~~~~~~ Cheating ~~~~~~ Cheating, We've all done it at least once in our lives, in all types of situations. Its human nature to want to win, and some of us will go against the rules to do so. It can be harmless, but in many cases it is annoying, or even hurtful. So, why was cheating and certain zone hacks become such a large problem in the Age games? Anonymity plays a big part in this. Behind the buffer zone of a computer screen and several hundred miles of telephone wire, people don't have to worry about upsetting someone else by playing unfairly, cheating, or exploiting bugs. Its also easy: it's far easier to download a hack, and get an advantage in a game than to actually practice and become good. For example, way back when I was playing a lot of AoE over the Zone. I faced up against a player with a name such as CrackDevilz or something similar. Two minutes after the game started he had sent an attack with an obscene amounts of units, all the while taunting and even boasting about his ability to cheat. Another factor that adds to this problem is the lack of maturity or even common courtesy in many of the players in the Age community. They simply don't care about wasting other people's time, upsetting others, or unbalancing a ladder or league system that someone has put a lot of time into creating. When these people do cheat, they often do not refrain from crude insults or taunts. This isn't a problem for experienced players; most people I know would just simply laugh at the idiocy of their opponent, but for new players, it can be pretty disheartening. In many ways these cheaters can have a very bad effect on the Age games. Some new players can actually be scared off or even turned away from a game simply from a single bad experience. They may assume all players they will meet are immature and rude, and just not put any time into trying to play the game again. This line of thought leads into another problem found in the zone. The rating system! To be honest, I don’t like it; players become too obsessed with there ratings. Have you ever lost a game and went â€Å"DAMN IT!† not necessarily because you lost, but because when you look at your nick again it will be down 8 points.

socity in todays world :: essays research papers

In today’s society, a job is necessary. Many people get up every morning hating what they do, but as the working class people we have to learn to live with it. Not everything we do we will like. Fenton is a worker for Seaboard World Airlines. He’s an everyday person that wakes up every morning to go to work. The difference between other people and Fenton is the fact he hates his job. I say he hates his job because of the way he talks about it. For example he says â€Å"Tuesday is always the worst day-it’s the day the drudgery, boredom, and fatigue starts all over again†(255). Fenton also goes on to say that the company owners don’t see them as important. To them the cargo loaders are brainless animals that are useless for anything else. As Fenton says, â€Å"The worst things a man can do is to make suggestion about building a better airlines†(255). I guess he says that, because people earning 7 dollars an hour can outsmart people that are earning 40,000 a year. In some cases that would scare the head office, and make them look stupid. We can even see the lack of respect in the working environment; Fenton describes the area as a hellhole. The windows aren’t clean and the sun doesn’t even come in. If I were in his shoes, I would also despise waking up everyday for work. People can only take so much before they start to lose hope. With this type of work also comes a loss of respect. The tasks the men are forced to do make them lose all hope for life. The only thing that keeps these men going, are their families. Without their families, half the men would just keep on driving, on there way to work and not stop. Work is a big part of life, so hopefully we will enjoy our job; however, We just have to learn to like what we do, but for Fenton his work is torture. While reading about Fenton’s experience, I started to see he has no hope. He makes it seem there will never be anything but loading cargo planes for him. That is not true take his co-worker Kevin .

How Creativity, Innovation, and Entrepreneurship Are Related? Essay

RABBIRRA Mobile Accessory Center plans to leverage its business model to satisfy three primary consumer needs – information, cost effectiveness and quality in a single place. As far as information generation is concerned, RABBIRRA Mobile Accessory Center plans to use opinion leaders to generate extensive reviews on popular products. Furthermore RABBIRRA mobile accessory center plans to offer attractive incentives for customers to sign up on our web site and review products. We also plan to import high quality of china model mobile accessories and other countries model. 2. Cost effectiveness: With its expertise in wholesaling and all its suppliers based in China, RABBIRRA mobile accessory center anticipates margins of 30-60% on its products and can react to new entrants by offering similar products at negligible margins. 1. 3 Location Locating the business will be in East showa at Gedo City kebele 01 near Chaliya Hotel. The reason for chosen this location has been the following criteria. In this location we get all facilities easily such as transport, water supply, electric power supply and others, the house rent is very less cost, we get a lot of customers because around the location there is no more other business to operate this activities. It is comfortable to target markets . the location also enables the business to cover a large and rapidly developing customer populace. E-Commerce: The business will make an effort to enhance its sales through a serious and advantageous website in order to attract customers that are reluctant to do business with large companies. 1. 4 Market area The market area of our business plan to selling our mobile accessories is in the center of Gedo City kebele 01. It has a lot of population around here and it is near to Chaliya Hotel. In this area there are a lot of schools, building constrictions, and social and religion institutes, other market centers, hotels and restaurants this give a better advantage of selling our products. 1. 5 Market Segmentation RABBIRRA Mobile Accessory Center will focus on  five customer groups, bearing in mind that it is quite customary today to have more than one mobile phone per family: * Children in the age group of 14-17 years old Students * General public * Professionals * Service organizations and companies that need to be in constant communication with their employees. Customer potential| Growth| Year 1| Year 2| Year 3| Children(14-17 years)| 3%| 90,000| 92,700| 95,481| Student| 2 %| 50,000| 51,000| 52,020| Professions| 2 %| 40,000| 40,800| 41,616| General public| 2%| 250,000| 255,000| 260,100| Operating service company| 4%| 40,000| 41,600| 43,264| Other| 1%| 30,000| 30,300| 30,603| Total| 2. 29%| 500,000| 511,400| 523,084| Table 1. 1 Main customers of RABBIRRA Mobile Accessory Center . 6 Total demand The following table is show demands of the product per month and pre year:- Products| Demand per month(quantity)| Demand per year(quantity)| Battery| 100| 1200| Charger| 90| 1080| Memory| 110| 1320| Screen protector| 50| 600| Case| 55| 660| Cover| 95| 1140| Adapter| 75| 900| Earphone| 98| 1176| Headset| 80| 960| Cable| 60| 720| Modem| 45| 240| Audio accessory| 48| 576| Table 1. 2 Main product demands of RABBIRRA Mobile Accessory Center In general total demand of our business is increased based on as we see that he number of customers are increases and they will satisfy by our product and the place of the business is comfortable for the market. 1. 7 Market Share RABBIRRA Mobile Accessory Center has set modest goals for gains in market share as can be seen from the chart below. Starting with a market share of 15%, RABBIRRA Mobile Accessory Center plans to capture 24% of the market by 2016. % 30 25 20 15 10 0 Year 1 year 2 year 3 Fig 1. 1 Market sharing of RABBIRRA Mobile Accessory Center 1. 8 Selling price Many product sellers are struggle with selling price, and we are regularly asked how we work it out. As much as we want to and the selling price formula is based on â€Å"Rate-Plus Method†. The selling price of each product is the following:- Products| Purchasing price (birr)| Profit ( percent)| Profit (birr)| Selling price(birr)| Battery| 73. 45| 10. 27| 7. 55| 80. 00| Charger| 24. 50| 22. 45| 5. 5| 30. 00| Memory| 65. 70| 14. 15| 9. 30| 75. 00| Screen protector| 43. 80| 14. 15| 6. 20| 50. 00| Case| 17. 00| 17. 65| 3. 00| 20. 00| Cover| 21. 50| 16. 28| 3. 50| 25. 00| Adapter| 18. 60| 18. 28| 3. 40| 22. 00| Earphone| 23. 00| 21. 74| 5. 00| 28. 00| Headset| 85. 40| 17. 38| 14. 60| 100. 00| Cable| 35. 0| 12. 04| 4. 30| 40. 00| Modem| 53. 65| 11. 84| 6. 35| 60. 00| Audio accessory| 92. 00| 19. 58| 18. 00| 110. 00| Table 1. 3 Product selling price of RABBIRRA Mobile Accessory Center 1. 9 Sales Forecast Sales forecast displayed here is very although we aim very high, we decided to show a very slow growth and revise the plan on a yearly basis. As a rule we expect to expand the volu me much more rapidly Year 1 Products| Amount (quantity)| Price (birr)| Battery| 1,200| 96,800| Charger| 1,080| 32,400| Memory| 1,320| 99,000| Screen protector| 600| 30,000| Case| 660| 13,200| Cover| 1,140| 28,500| Adapter| 900| 19,800| Earphone| 1,176| 32,928| Headset| 960| 96,000| Cable| 720| 28,800| Modem| 540| 32,400| Audio accessory| 576| 63,360| Total| 10,872| 573,188| Table 1. 4 Product Sales Forecast of RABBIRRA Mobile Accessory Center (year one) Year 2 Products| Amount (quantity)| Price (birr)| Battery| 1344| 107,520| Charger| 1209| 36,270| Memory| 1478| 110,850| Screen protector| 672| 33,600| Case| 739| 14,780| Cover| 1276| 31,900| Adapter| 1008| 22,176| Earphone| 1317| 36,876| Headset| 1075| 107,500| Cable| 806| 32,240| Modem| 605| 36,300| Audio accessory| 642| 70,620| Total| 12,171| 640,632| Table 1. Product Sales Forecast of RABBIRRA Mobile Accessory Center (year two) Year 3 Products| Amount (quantity)| Price (birr)| Battery| 1505| 120,400| Charger| 1354| 40,620| Memory| 1655| 124,125| Screen protector| 753| 37,650| Case| 828| 16,560| Cover| 1429| 37,725| Adapter| 1128| 24,816| Earphone| 1475| 41,300| Headset| 1204| 120,400| Cable| 903| 36,120| Modem| 678| 40,680| Audio accessory| 719| 79,090| Total | 13,631| 719,486| Table 1. 6 Product Sales Forecast of RABBIRRA Mobile Accessory Center (year three) Fig 1. 2 Product Sales Forecast of RABBIRRA Mobile Accessory Center 1. 10 Promotion measures Primarily when we begin agreement selling the product we sell that product price without including our labor and other expenses sell the product only the cost of the purchasing product. In addition to this we advertisement by satisfied customers, use of posters, Brochures, billboards and regular prompt supply by the manufacturer. 1. 11 Marketing Strategy Short-term marketing strategies are those that bring  will bring us  a temporary boost in traffic. Although these techniques are very important to  our over-all plan, they are only a temporary traffic source and must not be solely relied upon. Short-term marketing strategies include: * Purchasing Advertising * Bulletin Boards * Search Engines Long-term marketing strategies are those that will bring  us a steady stream of targeted traffic over time. These strategies will continue to produce results even years down the road. Long-term marketing strategies include: * Decide-in Lists * Free gift * Content By creating and implementing a balanced marketing strategy, using both short-term and long-term strategies,  RABBIRRA Mobile Accessory Center  will drive a steady stream of targeted traffic to our website. Using this simple formula when creating  our Internet marketing strategy and excelling at all three, we hope to  guarantee our success. Our short-term marketing strategy will focus heavily on sales promotion, niche positioning in the market and customer service with loyalty and retention in sales. Our promotions will always stay in tune with our company objectives and mission statement. Sales Strategy Constructing our Sales Strategy we shall follow the following steps: Sales Success Requires Planning  Ã¢â‚¬â€œ we shall formulate our sales strategy and tactics to achieve our sales success. Analyze Our Potential  Ã¢â‚¬â€œ we shall step through a structured process that will prepare  us for the development of our sales strategy. Strategize Around Strengths  Ã¢â‚¬â€œ the description of our sales activity  will be analyzed producing a report that reveals factors impacting our sales potential. Develop Our Tactics  Ã¢â‚¬â€œ we shall receive guidance to develop a comprehensive tactical plan to achieve our success. Measures Our Success  Ã¢â‚¬â€œ we shall constantly develop key measurements that mark the progress of financial estimates that guide our growth. Employ an Action Plan for Success  Ã¢â‚¬â€œ we shall provide our sales force a clear tactical plan that is also aligned with management’s strategic objectives. The sales strategy of RABBIRRA mobile accessory center is simple. The key to customer satisfaction is having the product and  services  that meet the customer’s needs. A crucial part of that is to also have knowledgeable  employees to help customers quickly find what they want. 1. 12 Marketing budget RABBIRRA Mobile Accessory has a high quality products compare to our competitors. We have a skillful promotion is social networks other advertising business card to peoples, by allocating brochures, Billboards and other tools. Since those costs that are used in our promotion are not too much costly because we develop by ourselves. In addition to this promotion in social networks in not costly it is free to post our products to advertise. Totally we for month marketing budget of birr 40 or annual budget of birr 480. Chapter two 2. Production 2. 1 Production Process The production process is a component appearing under the operating plan of the overall of our business plan. The production process is the process a product or service takes in order for it to become ready for customers to buy. In our business we have no production process since we are not going to produce production materials instead we are going to share the product as a centralized organ. To progresses our business the following things should be fulfilled. 1. Selecting the appropriate place to sale our products 2. Having enough money to do the business 3. Decide what customers available for our production 2. 2 Fixed Capital Fixed capital Building 11,400(annually in birr) Equipment: Computers 8,000 ? 1 =8,000 3 Shelves 2,000 x 3 =6,000 3 tables 500 x 3=1,500 4 chairs 450Ãâ€"4=1,800 1 speaker 650Ãâ€"1=650 2 adapters 60Ãâ€"2=120 2 calculators 90Ãâ€"2=180 Total fixed asset 29,650 2. 3 Life of fixed capitals The life of the fixed building is undetermined because it is not owned by us. The life of computers, shelves, tables, speakers, chairs and adapters are more than 10 years because we can maintain computers, speakers and adapters when it fails and we repair chairs and tables when it breaks. The life of a shelf is more than 10 years because it is regularly used when we are putting materials. The annual depreciation cost, assuming no scrap value, will therefore be: 5 % of 11,400 (Building)Birr 570 10% of 18,250 (equipment) Birr 1,825 Annual depreciation cost: Birr 2,395 . 4 Maintenance and repairs Because of simplicity of equipment the worker of the shop can maintain and repair the things that needed to repair. When we say mobile accessory sales we can conclude that maintain and repair the mobile accessories, such as mobile cover, changing mobiles ice, screen protector and etc. 2. 5 Source of Equipment Source of our equipment are the super market, Production suppliers, and etc. 2. 6 Plan ed capacity The capacity to sale equipment should be greater than the existing one. Also attraction of customer should be better than the others. 0% of equipment should be sale per a day. 50% per a week and 90% per a month. 2. 7 Future capacity In the future we are going to increase customer by increasing the quality of our service more and more. After two year we will open the branch of our Business in appropriate place and we will open job opportunity for jobless persons. 2. 8 Terms and conditions of purchase of Equipment There is no raw material we need since we are not producing by our self simply we get or purchase the equipment from the organization of the product. 2. 9 Factory location and layout Our Mobile accessory Center will be located in one room which is used for selling room. The total size of the rooms will be on 15sq. ft. We does not use any other materials therefore there is no estimation of cost of raw materials and their availability. 2. 10 Labor The manager by himself can participate in working and manages other workers and equipment. And also supervise the entire of the work. 2. 11 Cost of labor The owner will pay will pay himself a wage of birr 1000 and his assistant will be paid birr 600 per month. The other labor get 200 birr and Indirect labor Birr per Month 5 Owner / manager 700 x5=3,500 Sweeper 200 x1=200 Total 3,700 Direct labor Birr per Month Worker 350Ãâ€"1 = 350 Total labor cost 4,050 2. 12 Labor availability Workers available all the time since there are more educated persons in Ethiopia. So we can get labor whenever we need. 2. 13 Labor productivity The wage for workers will paid on holly day depending on condition of market 2. 14 Factory overhead Expenses Factory overhead in our business consists of the following things Per Month Birr Indirect labor 3,700 Electricity and telephone 100 Transport of Materials 200 Total factory overhead 4,000 2. 15 Production cost 1. Direct labor Birr per month Worker 350 x1= 350 2. Factory overhead Expenses Birr per month Indirect labor 3,700 Electricity and telephone 100 Transport of Materials 200 Total factory overhead 4,000 Total production cost 4,350 Chapter Three 3. Organizations and Management 3. 1 Form of Business The business will be registered under the name â€Å"RABBIRRA Mobile Accessory Center† as a sole proprietorship and owned by Mr. PeterosTona, RebumaYadasa, Shiferaw Tegen, SadikAwol and Siraj Ahmed . It will have its business address located at West showa in Gedo City. 3. 2 Organizational Structure The proprietors have their individual accountability and burdens in successively the business consecutively the business. General Manager Mr. PetrosTona, Finance manager Mr. ShiferawTegen, Marketing and Purchasing Manager RebumaYadasa, Seller Mr. SadikAwol and Mr. Sirage Ahmed as main division of work and when work loaded all members is work as Seller. Two part time will be hired for customers contact and reservation the needs of the regulars. When work load is happens all owners can cover each other tasks to minimize overload of the work. Fig 3. 1 Organizational Structure General Manager Mr. Petros Tona Marketing and purchasing Manager Mr. Rebuma Yadasa Finance manager Mr. Shifera Tegen Seller Mr. SadikAwol and Siraj Ahmed Worker (To be hired) 3. Business experience and qualifications of the entrepreneur Most of the proprietors do not have a proper way business experience but our satisfaction we learn several thing about business in two subjects. The primary of this satisfaction is we learn entrepreneurship and small business management course. In this course we have a good knowledge and confidence to work this business. The other course we take Economi cs, it related to business. All entrepreneurs will get BSC degree in computer science from Jimma University. They took varies major and common course during the 4 years program. Some of the major courses are Calculus , discrete math, economics advanced programming, object oriented programming, fundamental of database system, Internet programming, advanced database system, computer graphics, data communication and computer network, wireless communication and mobile computing, artificial intelligence, distributed system, multimedia system, computer security, formal language theory, compiler design, complex theory, statistics and others. 3. 4 Pre-Operation Activities We listed down the following activates to be started before we can activate our business: 1. Process the steps needed for business 1 day 2. Preparing expressing the business plan 5 weeks 3. Applying for a loan and approval 3 weeks 4. Contact product suppliers 1 week 5. Employment labor 2 days 6. Purchasing product 4 days 7. Setting up the product 1 day We intended to start the operation approximately five months after our credit application, eight weeks after release our loan. Table 3. 1 Giant chart Pre-Operation Activities| Time Table (in weeks)| | 1| 2| 3| 4 | 5| 6| 7| 8| 9| 10| Registering the business| | | | | | | | | | | Preparing the business plan| | | | | | | | | | | Applying for a loan and approval| | | | | | | | | | | Contact equipment suppliers| | | | | | | | | | | Construction the factory| | | | | | | | | | | Hiring labor| | | | | | | | | | | Equipment purchasing| | | | | | | | | | | RABBIRRA Mobile Accessory Center pre-operation activities 3. 5 Pre- Operation Expenses Our Pre-operation is that we have to decide the place properly to progresses our business. Pre-operating Expense birr Registration cost 200 Electricity 150 Transportation cost 100 Total Pre-operating expense450 3. 6 Office equipment We will just buy three inexpensive tables which are suitable for computers and four chairs, calculators and stabilizer. All this costs birr 18,250. The monthly and annually depreciation for this equipment will be birr 22and 1,825 respectively. 3. 7 Administrative Expense The entrepreneur wants to keep our cost low in order to be competitive. Our monthly administrative expense consists of: Birr Treasure allowance (wife) 290 Depreciation of office equipment 22 Supplies and communication 30 Electricity 200 Total 542 Chapter Four 4 Financial Plan 4. 1 Project cost 4. 1. 1 Fixed assets Building 11,400(Annually in birr) Equipment18,250 Total fixed assets29,650 29,650 4. . 2 Pre-Operation Expense 450 4. 1. 3 Working Capital Monthly purchasing price of each product= monthly amount of each product x purchasing price of each product Annually purchasing price of each product= monthly amount of each product x purchasing price of each product x 12 Products| Monthly amount| Purchasing price(birr) per month| Annually amount | Purchasing price(birr) per year| Battery| 100| 7,345| 1200| 88,140| Charger| 90| 2,205| 1080| 26,460| Memory| 110| 7,22 7| 1320| 86,724| Screen protector| 50| 2,190| 600| 26,280| Case| 55| 935| 660| 11,220| Cover| 95| 2,042. 50| 1140| 24,510| Adapter| 75| 1,395| 900| 16,740| Earphone| 98| 2,254| 1176| 27,048| Headset| 80| 6,832| 960| 81,984| Cable| 60| 2,142| 720| 25,704| Modem| 45| 2,414. 25| 240| 28,971| Audio accessory| 48| 4,416| 576| 52,992| Total| 906| 41,397. 75| 10,872| 496,773| The cost of one month of Purchasing product 41,397. 75 Values of each needed for operation. This will be The cost of one month of labor and overhead 8,050 Total working capital49,447. 75 49,447. 75 Total capital requirement 79,547. 75 4. 2 Financing plan and loan Requirement Initially individually we collect 8,500 birr for each of us which results 42,500 birr covering the cost of building, equipment, labor, factory overhead and pre-operating expense. A loan will be required for the purchasing of product. Particulars| Owner’s equity | Loan | Total | Fixed Capitals| (in birr )| Building | 11,400| -| 11,400| Equipment| 18,250| -| 18,250| Pre-operation expense| 450| -| 450| Working capital| 12,400| 37,047. 75| 49,447. 75| Total | 42,500| 37,047. 75| 79,547. 75| Percent | 53. 43 %| 46. 57%| 100%| 4. 3 security for loan All of owners have a land which is valued at birr 50,000. This land is pledge as security against the loan. 4. 4 Profit and loss statement Birr Sales of 10,872 products with form table of year one sale 573,188 Less: The cost of one month of Purchasing product x 12 496,773 Labor: birr 350 ? 12 4,200 Overhead: birr 4000 ? 12 48,000 548,973 GROSS PROFIT 24,215 Less: Marketing and administration cost birr 40 ? 12 +542Ãâ€"12=480+6504 6,984 OPERATING PROFIT17,231 Less: interest expense 3,705 NET PROFIT BEFORE TAX13,526 For the next three years, the projected income statement appear below Projected income statement (birr) Year| 1| 2| 3| Sales target| 10872| 12171| 13631| Capacity | 76%| 88%| 100%| Sales | 573188| 640632| 719486| Less:| | | | Labor| 4200| 4200| 4200| Overhead| 48000| 48000| 48000| Manufacturing | 52,200| 52200| 52,200| Gross Profit| 24,215| 91,659| 170,513| Less: Mktg&Adm cost| 6,984| 6,984| 6,984| Net Profit Before interest and tax| 17,231| 84,675| 163,529| Less: Interest| 3,705| 2,470| 1,235| Net profit before tax| 13,526| 82,205| 162,294| Accumulative Profit | 13,526| 95,731| 258,025| 4. 5 Cash flow statement Projected cash flow statements (Birr) Particulars| Pre-operation period | Year| | | 1| 2| 3| Cash Inflow| | | | | Equity| 42,500| -| -| -| Borrowing | 37,047| -| -| -| Cash sales *| | 573,188| 640,632| 719,486| Total Cash Inflow| 79,547| 573,188| 640,632| 719,486| Cash Outflow| | | | | Pre-operation expense | 450| -| -| -| Purchase of fixed asset| 29,650| -| -| -| Purchasing product| | 496,773| 556,385| 623,151| Direct Labor | -| 4,200| 4,200| 4,200| Factory/operation Overheads **| -| 48,000| 48,000| 48,000| Market expenses | -| 480| 480| 480| Administrative expense **| -| 6,504| 6,504| 6,504| Interest expense| -| 3,705| 2,470| 1,235| Loan amortization| -| 12,349| 12,349| 12,349| Total cash outflow| 30,100| 572,011| 630,388| 695,919| Net cash Inflow(outflow)| 49,447| 1,177| 10,244| 23,567| Cash Balance Beginning | -| 49,447| 48,270| 58,514| Cash Balancing Ending | 49,447| 48,270| 58,514| 82,081| 4. 6 Balance sheet Projected balanced sheet particular| Pre-operating period| Year | | 1| 2| 3| Assets| | | | | Current asset | | | | | Cash| 49,447| 48,270| 58,514| 82,081| Total current assets | 49,447| 48,270| 58,514| 82,081| Fixed assets | | | | | Building| 11,400| 11,400| 11,400| 11,400| Equipment | 18,250| 18,250| 18,250| 18,250| Net fixed assets | 29,650| 29,650| 29,650| 29,650| Total fixed assets| | | | | Other assets | | | | | Pre-operation expenses | 450| | | | Total assets | 79,547| 79,547| 79,547| 79,547| Liabilities | | | | | Current liabilities | | | | | Loans payable| -| 12,349| 12,349| 12,349| Total current liabilities| | 12,349| 12,349| 12,349| Long term liabilities| | | | | Loan payable| 37,047 | 24,698| 12,349| -| Total long term liabilities| 37,047 | 24,698| 12,349| -| Owners’ equity| | | | | Capital beginning | 42,500| 42,500| 42,500| 42,500| Accumulated capital| -| 42,500| 42,500| 42,500| Add: net profit after tax| | 13,526| 82,205| 162,294| Total owners’ equity| | 56,026| | | Total liabilities and equity| 79,547| 79,547| 79,547| 79,547| 4. 7 Loan Repayment schedule The loan of birr will be paid over a 3 year period. The repayment schedule is as follows: Year | Amount principal outstanding | of installment due at 10%| Interest amount | Total | 1| 37,047| 12,349| 3,705| 16,054| 2| 24,698| 12,349| 2,470| 14,819| | 12,349| 12,349| 1,235| 13,584| 4. 8 Break –even Point (BEP) The brake even point can be calculated as follows Birr Annual sales 573,188 -Annual Fixed cost: Owners’ salary birr 5 ? 700= 3500 /month 42,000 Annual interest 3705 Annual factory depreciation ,395 Other overheads 300/month 3,600 Marketing and administrative cost 6,984 58,684 Annual Variable Cost s: Direct labor 350/month 4,200 Purchasing product 496,773 500,973 Annual Sales ? Annual Fixed Cost = BEP (Annual Sales) Annual sales – annual variable Costs 573,188 x 58, 684 ________________________________________________________ 573,188 -500,973 =465,789 BEP (Annual production) 465,789 BEP percentage Annual fixed cost x 100 _______________________________________ Annual sale – annual variable cost =BEP (percentage) 58,684 x 100 _________________ 573,188- 500,973 = 81. 26% BEP in annual sales = BEP% x annual sales 81. 26 x 573,188 =465,789 4. 9 Return on Investment (ROI) The ROI for this project is as follows: Annual Net Profit 13,526 ____________________________ = ________________ x100 Total Capital Requirement 79,547 = 17% ROI is therefore, 17% The return on owner’s investment (RIO) is: Annual Net Profit 13,526 ____________________________ = __________ x 100 Owners’ investment 42,500 =31. 83% RIO is, therefore, 31. 83%.